Home » redONE Case Study
Who are redONE?
Established in 2012, redONE is a ground-breaking Mobile Virtual Network Operator (MVNO) in Malaysia that provides affordable post-paid services, and a variety of other competitive mobile plans that traditional mobile network operators do not usually feature, including unlimited calls even with a zero-credit balance, and a paperless post-paid sales platform.
Using a leading telco’s network infrastructure, redONE has successfully driven business growth in terms of both subscribers and revenues. Today, more than ONE MILLION OF THEIR CUSTOMERS are able to enjoy the widest network coverage throughout Malaysia, Thailand and Singapore, while the company continues to pursue ambitious plans to move into Indonesia and the Philippines.
Unprecedented success in region
redONE’s success has accelerated because of their inherent understanding of the customer. Winning multiple awards for its practices and values, the company’s services are designed and inspired by customer aspirations which are then reflected in the mobile plans that the company offers.
It is because of their acute awareness of service change requirements and shifts in trends, that redONE required a BSS system infrastructure that could flexibly adapt with their company, and the needs of their customers in different countries.
A ground-breaking solution for a ground-breaking company
MDS Global’s VNOnDemand solution met the flexibility, functionality and service requirements that redONE required.
Specifically configured to provide fixed and mobile VNO/Es and brand entrants the freedom they need to deliver profitable services, VNOnDemand uses a pay-as-you-grow model, and manages monetisation, assurance and data-driven engagement, while minimising new expenditure and skills for the operator.Download the VNOnDemand Brochure
“With our regional expansion and growing subscribers we required a strong best-of-breed technology partner. By utilising MDS Global’s VNOnDemand solution, we can continue to take redONE on its journey to become the largest MVNO in the ASEAN region.”
Farid Yunus, Group CEO at redONE