Delight customers and save costs:
Offer a consistent digital experience across consumer and enterprise customers on a single platform.
In today’s digital era, communication service providers are faced with the complex task of addressing the varying needs of a diverse customer base.
From the demands of individual consumers to the complex requirements of large enterprises, telcos need to deliver a unified and consistent digital experience across B2C and B2B segments to build loyalty, increase revenue, and reduce customer service costs.
The Solution: MDS Customer Experience Platform (CXP)
CXP was designed to address this telco challenge, revolutionising the way communication service providers interact and serve their diverse customer base. It is a unified and evolutive platform that delivers a consistent and superior consumer style digital experience that delights customers across the board – from individual consumers to large enterprises.
CXP offers exceptional self-service and automation experiences that promote loyalty and reduce customer care costs across B2B and B2C segments. Featuring a single, consistent, intuitive self-service app and portal, the solution bridges the gap between B2C and B2B digital experiences, with advanced controls for business users. CXP features a consumer app, a business portal, a marketplace, and a dealer portal.
Key Components
Consumer App
Feature-rich, responsive mobile app offering consumers a smooth and consistent digital self-service experience across all devices. Natively supports single subscriptions, family and SOHO accounts across multiple payment methods.
B2B2X Portal
Provides a fully responsive consumer experience tailored for channel partners and enterprise users alike, featuring advanced control options at multiple levels required to effectively manage users across large enterprises, SMBs and SOHOs.
Marketplace
Enables telcos to offer an effective digital marketplace for innovative mobile, broadband, entertainment and technology products and services for consumer and enterprise customers, supporting both onboarding and in life journeys to drive revenue growth.
Key Benefits
End-to-end smooth user journeys that build loyalty 
Designed for the digital native, CXP is based on extensive research and customer feedback and leverages MDS Global’s 35 years of experience in the telco market. It delivers an intuitive, integrated and automated experience for both consumer and enterprise users, from registration to self-care and real-time account information.
Customer care cost reduction and revenue growth
CXP optimises satisfaction by empowering customers effectively, which lead to reduced interactions with customer services, decreased churn and lower operational costs.
CXP’s exceptional self-service and automation capabilities combined with our ground-breaking marketplace further enable direct marketing, upselling, and cross-selling, offering substantial potential for revenue growth.
Cost effective and future-proof
Featuring a unique integration layer, CXP is a cost-effective cloud solution that works within any BSS environment. It is designed for high scalability and rapid time to market, supporting operators’ growth and changing requirements.
As an evolutive solution, CXP allows new capabilities to be added on a single platform, which enables telcos to continuously expand their digital experience offerings in a way that optimises cost and operational efficiencies.
